Pet Industry News
The deals, launches, and strategic moves behind the brands and operators shaping the industry.
An ER chain just put an AI scribe in 70% of its hospitals. That's the enterprise tipping point for vet AI.
VEG ER for Pets has deployed VetRec's AI documentation across more than 70% of its hospitals after a six-month pilot. The enterprise buy-in, not the technology, is the signal: AI scribes have crossed into multi-site standardization.
Pet insurance's growth problem isn't demand, it's distribution — and adoro just hired for the fix
adoro Pet Insurance hired Scott Taylor, formerly president of Spot, as Chief Business Development Officer to build employer and partner channels. The move is a bet that pet insurance's growth bottleneck is distribution, not demand.
An ER chain just put an AI scribe in 70% of its hospitals. That's the enterprise tipping point for vet AI.
VEG ER for Pets has deployed VetRec's AI documentation across more than 70% of its hospitals after a six-month pilot. The enterprise buy-in, not the technology, is the signal: AI scribes have crossed into multi-site standardization.
Vet visits aren't down because owners are broke. They're down because the puppies never came.
A CATalyst Council white paper finds U.S. veterinary visits are in their fifth straight year of decline, and demographics point to more of the same through 2035. The takeaway: the soft pet economy is a headcount problem, not a spending one.
JAB hands its business development to two dealmakers, and its pet portfolio is enormous
JAB has put two veteran dealmakers in charge of business development across its consumer holdings, which include NVA, Compassion-First, and a fast-growing pet insurance platform. For independent vet groups and insurers, one of the most active consolidators in pet just signaled more deals ahead.
Chewy held its margins and cut its sales outlook in the same breath
Chewy posted a record-profit quarter but lowered its full-year sales outlook, citing a softer pet consumer and cooling premiumization. For brands that grow by trading owners up, the warning underneath the numbers matters more than the beat.
Maev Puts Its Fresh-Frozen System on Amazon, Trading Control for Reach
Maev brought its full fresh-frozen system to Amazon, trading direct-customer control for marketplace reach. For a brand built around subscription LTV:CAC, Subscribe & Save and Amazon's ownership of the customer are a real tradeoff — and the frozen logistics are an open question.